The Xserve has new features like lights-out management, redundant power supplies, etc. Boot Camp is now supported on all new Macs. The MacBook and MacBook Pro now have MagSafe - a great innovation. Built-in iSights have also migrated across the entire product line. All Macs (except for the Mac Pro) now have Front Row and a remote, which is a great feature. The Mac Pro was dramatically higher value, what with double-wide graphics card slot, dual optical drives, 4 internal hard drive bays, etc., etc. In contrast, Apple brought all of its Macs over to the Intel processor. (Of course, Apple doesn't really need to innovate, since they're already selling iPods by the boatload.) All this doesn't sound exactly like innovation to me. The nano just gained the anodized aluminum exterior - wow, Apple's reaching back to the past for it's innovation now! And the shuffle got slimmed down and consolidated into one product. Apple took a year to add slightly brighter screens, better battery life (only for video), and games. Gross margins for both Macs and iPods has always been similar (hovering a bit below 30%), so the Mac also generates the majority of the profit for Apple.Īs for Apple's innovative spirit lacking when it comes to the Macs, let's just point out that it Apple updated the iPod in October 2005 to the 5th generation, and we JUST got the 5.5th generation last month. 58% of Apple's revenue still came from sales of Macs. By definition, if there is something that gains more revenue/profit than the iPod, then the iPod cannot be the cash cow. To wit, the iPod is not Apple's "cash cow". *sigh* How many times do we have to refute your assertions with facts before you stop repeating them? And this, my friends, is what I mean when I say that Apple needs to be partitioning off a little of its innovative energy that it is putting into its entertainment sector and bring it back to the computer line. Aren't computers supposed to get SMALLER as the technology advances? Why is Apple obsessed with making the iPod smaller and smaller, but does not care as much about its laptops and desktops? What about a tiny, thin ultraportable? What about a smaller tower, so those of us that want a pro computer don't have to invest in an oversized monster (which is larger than any PCs in the market that I am aware of). There are more things, but I really don't want to sound like a troll here.Īpple needs to come out with new computer models that are unlike anything else out there. The MacBook was disappointing in that - proportionally - Apple did not shrink it at all or make it lighter than its predecessor (a design which had been in existence for about four years). Innovation: just what happened to Apple's innovative spirit when it comes to computers? The latest Mac Pro was fitted into the existing (and way oversized) G5 case. At least someone else out there is emotionally distanced enough from the iPod and the Apple entertainment sector to be a bit objective.
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